Glossary · Updated November 2, 2026
Posting cadence
Posting cadence is how often and how regularly you publish, for example three short videos a week on set days.
Is more always better?
Consistency beats bursts. A pace you can keep for three months teaches you more than a daily sprint that stops after two weeks, because you get enough comparable posts to see what works.
Most small brands start well at two to four videos a week and add more once making them is no longer the bottleneck.
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Paste your website. The crew writes the hooks, plans the calendar and makes the videos, and you approve what posts.
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