Glossary · Updated November 2, 2026
B-roll
B-roll is supporting footage shown over a voiceover or interview to illustrate what is being said.
Where does b-roll come from?
Your own photos and clips are best because they show the real product. Stock libraries such as Pexels and Pixabay fill gaps with general scenes. Change shots every two to four seconds in a short video to keep the eye moving.
Put it to work
Paste your website. The crew writes the hooks, plans the calendar and makes the videos, and you approve what posts.
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